Course Description
The first step in conducting a case study is deciding on a goal. Ask yourself, “What do I want to learn?” Before you can move any farther in the process, you’ll need a clear idea of exactly what it is you want to achieve. Once you know the answer to that question, be sure to consider: “Is this information I can find out with a case study?” Not every situation calls for a case study, and they can’t answer every question. Making these decisions before you dive in to a study will keep you from wasting time and energy researching the wrong question or pursuing unsolvable outcomes, and will get you started from a place of confidence.
In these lessons on Planning a Product Case Study, you’ll learn what to consider before putting your case study out into the world. First you’ll learn what situations call for a case study to be written, and how to decide if a certain product or feature needs one. Next we’ll get into the step-by-step process of planning your case study, starting with deciding on your study’s objective. Finally, we’ll talk about how to effectively gather data and interview subjects for your case study.
Learning Objectives
- Determine when to write a case study
- Decide on a goal for your case study
- Gather data and interview study subjects
Skills You Will Learn
- Business Case Analysis
- Business Case
- Product Analysis
- Product Planning
- Use Case Analysis
- Case Assessment
What You'll Learn
- Determine when a product or feature situation calls for writing a case study
- Decide on a clear goal and objective for your case study
- Evaluate whether your question can be answered with a case study
- Plan your case study using a step-by-step process
- Gather data and interview study subjects effectively
Key Takeaways
- The first step in conducting a case study is deciding on a goal and identifying what you want to learn.
- Not every situation calls for a case study, and case studies cannot answer every question.
- Making planning decisions before starting prevents wasting time researching the wrong question or pursuing unsolvable outcomes.
- The course covers evaluating the need for a case study, setting a goal, and gathering data through interviews with subjects.
Frequently Asked Questions
What will I learn in this course?
You will learn to determine when to write a case study, decide on a goal for your case study, and gather data and interview study subjects.
What topics does this course cover?
It covers what situations call for a case study and how to decide if a product or feature needs one, the step-by-step process of planning a case study starting with its objective, and how to effectively gather data and interview subjects.
How is the course structured?
The course includes the lessons Introduction, Evaluating the Need for a Case Study, Planning and Setting a Goal for a Case Study, Gathering Data and Interviewing Subjects, and Test Your Knowledge.
What skills does this course help develop?
It helps develop skills in Business Case Analysis, Business Case, Product Analysis, Product Planning, Use Case Analysis, and Case Assessment.
Why is planning important before starting a case study?
Planning helps you avoid wasting time and energy researching the wrong question or pursuing unsolvable outcomes, and lets you start from a place of confidence.
